bootcamp will sell hardware
If windows users like mac minis, and buy them to run windows, they may do the same with the iMac and the forthcoming new ibook, and give apple a long term lift in their hardware sales.
Then through marketing and user curiosity those sales can be encouraged to try the MacOs, and find all the free software they can use, for most enabling them to carry out all their usual computing needs . . . and they always have windows for apps tehy can’t run, or don’t want to buy again . . .
And a proportion of those will become mac users . .and I think that will be an expanding proportion. THe delay to Vista makes the strategy make even more sense.
They need to make the installation process fail-safe though, no risks of losing your OSX partition . . .
Then through marketing and user curiosity those sales can be encouraged to try the MacOs, and find all the free software they can use, for most enabling them to carry out all their usual computing needs . . . and they always have windows for apps tehy can’t run, or don’t want to buy again . . .
And a proportion of those will become mac users . .and I think that will be an expanding proportion. THe delay to Vista makes the strategy make even more sense.
They need to make the installation process fail-safe though, no risks of losing your OSX partition . . .

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